Wonderful Mobile TV

MTN launches Mobile TV
Leading telecommunications operator in Nigeria, MTN at the weekend launched its mobile TV service dubbed DSTV Mobile From MTN in Port Harcourt with prominent figures in Rivers State in attendance.
The company’s Chief Marketing Officer, Mr Bola Akingbade said the product, brought to Port Harcourt by MTN in partnership with DMTV, would boost the access of the people of the state to entertainment and information.
“DStv Mobile from MTN offers the pleasures of satellite TV with full broadcast quality everywhere you go. This means you can enjoy all your favourite DStv programmes on your mobile phone with the same clarity that characterises your viewing pleasure when streamed on your normal TV at home” said Mr Akingbade, whose speech was presented by Mr Abiodun Odejayi, Senior Manager, Masterbrand and VAS.

Paruk said MTN did not have an exclusive deal with Multichoice, which means rival operators Vodacom and Cell C could reach similar deals.

MTN and Vodacom have touted mobile TV as a crucial new technology ahead of 2010, when South Africa hosts the soccer World Cup.

Access to mobile TV via the MTN trial is available only in South Africa's main cities - Johannesburg, Pretoria and Cape Town and in Soweto. The company said it was working to extend the network.

Paruk declined to say how much the service would cost but said he hoped it would be cheaper than the R419 per month it costs to access DStv's 55 channels on a conventional TV.

MTN is offering the Samsung P910 to customers on its MyCall 100 contract for an extra R299. James Munn, Samsung South Africa's vice president for mobile phones, said the phone had a recommended retail value of about R4 000.


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